Video mapping is a very popular technology that makes it possible to create an illusion of motoin and change in the appearance of the mapped surfaces and objects. It’s an innovative way of illuminating architecture, objects and people. It’s a tool for creating virtual scenography, a non-standard form of advertising and promotion, or even interior decoration.
VIDEO MAPPING is an innovative way of illuminating architecture, objects and people with the use of video projectors and animations, specially designed and adapted to fit the shape of an object. In one second, a building or any object can look completely different by changing its shape, color or structure. An object can start moving any way you want – it can burst with flames, sink in water, become covered with vegetation or get blown by the wind and become invisible. The magic behind this show gives you almost unlimited creative possibilities and allows you put even the wildest ideas into practice.
Product video mapping With this method, smaller objects get new “colors”. Furniture, cans, or boxes can be “dressed up” with new content. This form will be perfect for trade expositions or fixed installations for store presentations, but it can also be used in the production of film advertisement. If you want your product to attract attention of clients, then with product mapping you can be sure this goal will be achieved.
The technology of video mapping, as an innovative and versatile solution, will be great also:
- as a tool for creating virtual scenography
- as an element of “light and sound” type of spectacles
- as a non-standard form of advertising and promotion
- for performance and artistic shows
- for highlighting and bringing attention to the mapped object
- as a decorative element for interiors
Stage video mapping Mapping technique is also used for creating stage scenography. An empty stage can adapt a form of virtual space, which cannot be created using any other technique in given conditions. With this innovation, theatrical spectacles can explore new worlds, while galas and concerts can become multimedia entertainment.
Shows created with the use of video mapping are so spectacular, that they are often presented as separate artistic appearances, innovative product presentations or a surprising element of theatrical performances.